DAY 2  |  3 PM

Discussion

For any movie to be a success, it must attract an audience. A deep understanding of viewer preferences ensures films give audiences what they want — or at the least, like what they get. Starting with an exploration of the data science of how emotional arcs drive viewer preferences, we will then dive into the inner workings of a powerful universal search engine that leverages AI to connect the right audiences with the right content. Finally, we will close the loop by investigating how talent discovery and financing help match content development with distribution platforms.

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