Head of Technology & Innovation Marketing at Siemens Healthineers
Peter Aulbach is Head of Technology & Innovation Marketing at Siemens Healthineers and is, among others, responsible for the Marketing activities for the Technology Map of Future Healthcare and the resulting vision of Future Healthcare. Additionally, he supports the CTO for the breakthrough target process in his role as Healthineers Performance System (HPS) Leader. Here he is driving the HPS scale-up for TE and facilitates the Hoshin Kanri strategic target process.
He has several years of experience in R&D (FEM Virtualization, Simulation, and Optimization), Defining CT Soft- and Hardware, Clinical Marketing (Cardio Vascular, Acute Care, incl. the launch of syngo.via), Product Marketing (Dual Source CT, incl. launching SOMATOM Force), Business Management (Germany, introducing SOMATOM.go Platform) with a P&L of ~54’, in the field of CT and syngo.via postprocessing solution. He is a graduate engineer and holds a PhD (from TU Dresden, Germany) in Medical Engineering.
Session
MediaTech in Health: Connected Intelligence to Improve Stroke Patient Journey